Tuesday, October 29, 2019

Correlation Discussion Essay Example | Topics and Well Written Essays - 250 words

Correlation Discussion - Essay Example 2. Pearson’s Product Moment Correlation Coefficient: This is considered the strongest measure of correlation; and is sensitive to even small variations in data. It is also a base for predictive analysis. The biggest problem with this method is that it requires data that is either on an equal interval or ratio scale; and cannot be used with data on simpler scales. 3. Rank Order Correlation Coefficient: This method is computed with data on an ordinal scale; and with a reasonably large sample size the results are quite robust. While the technique is quite robust, it can get extremely cumbersome as the size of the data set increases. 4. Biserial Correlation Coefficient: If the data sets belong to two variables that are inherently continuous, but the data available on one has been reduced to two discrete categories; one needs to compute a Biserial correlation coefficient. This technique is not as robust; and should not be substituted for a stronger one. 5. Point – Biserial C orrelation Coefficient: If a continuous variable needs to be correlated with a discrete dichotomous one; a Point – Biserial Correlation coefficient is computed. This technique is simple and important in fields of study where such occurrences are commonplace; but it is otherwise not too robust. 6.

Sunday, October 27, 2019

Best marketing mix for selling refrigerators

Best marketing mix for selling refrigerators Wholesaler and retailer have many resembles, but also they have many differences. Wholesaler and retailer are working together for making a profit. Wholesaler sells to the retailer, retailer sell the products to the end consumer. Wholesaler sell only on large quantities and their prices are for whole quantities, on the other hand retailer sells on smaller quantities and is marked up from the wholesalers prices. Wholesaler and retailer receive goods from wide range of different sources and then redistribute them to convenient locations along with a marketing package that is valued by their customer of the final consumer according to Brassington and Pettitt (2003). There is a big distinction between wholesaler and retailer, because wholesaler is focused on business B2B (business to business), on the other hand retailer is focused on B2C (business to consumer). Retailer is the most important part in business, because they connect brands to final consumer. As Philip Kotler and Gary Armstrong (2010) retailing includes all the activities involved in selling products or services directly to the final consumer for their personal, nonbusiness use. Also, retailer has much more cost than wholesaler. For example: rent, employees, taxes, loss/breakage, advertising. On the other hand wholesalers have to pay for less stuff. For example: the phone bill or clerks payroll for taking an order. Wholesaler is also an important par in business. Wholesalers help the manufacturers to reach many small customers at a low cost, wholesaler also select items and build assortments to sell to their customers and many other aspects. According to Philip Kotler and Gary Armstrong (2010) there are four types of wholesalers: Merchant wholesalers are the largest single group of wholesalers, accounting for roughly 50% of all wholesaling. They have two broad types: full service wholesalers and limited-service wholesaler. A broke brings buyer and sellers together and make negotiations. Agents represent buyers and sellers on a more permanent basis. 1 Personal Selling is the impersonal arm of the promotion mix. A companys salesperson create and communicate customers value through personal personal interactions with customers (Kotler and Armstrong , 2010). Personal selling is available for many years and maybe this is the oldest profession in the world. People who do selling have many different names such as salesperson, sales representative, district managers, account executives, sales consultants, sales engineers, agents and account development reps. Personal selling according to Keegen Green (2011) is person-to-person selling communications between a company representative and a prospective buyer. On the whole, the salesperson is persuading the potential customer to make a purchase and his job is to present the product well by using its advantages and disadvantages. Also the main step in persuading a person to make a sale is to understand customers` needs and organize the company`s efforts to solve customers problems. Most of t he salespersons are well-educated, well-trained professionals who add value for customers and make customer relationships. Keegen Green (2011) share that personal selling is also a popular marketing communication tool in countries with various restrictions on advertising. The term salesperson cover a wide range of positions for example they can be an order taker such as the department store salesperson, who is standing behind the counter. According to Armstrong and Kotler (2011) personal selling involves interpersonal interactions between salesperson and individual customers whether face-to-face, by telephone, via e-mail, through video or Web conferences, or by other means. Actually, many people consider that personal selling can be much more useful and better than advertising the products. Salesperson always can explore, probe the customer, to learn about their problems and to implement an marketing offer to them, which will fit the potential customer`s needs. Advertising in WEBSITES v. Advertising in DAILY NEWSPAPERS 2Advertising is a tool to persuade people to purchase a goods or services. It is mostly used by business firms, organizations, agencies to promote their products to various target publics. According to Kotler and Armstrong (2008) you have to make four important decisions, when developing and starting an advertising program: à ¢Ã¢â€š ¬Ã‚ ¢ Setting advertising objectives this is the first step and it should be defined very well, also it should be based on past decisions. Advertising should be accomplished with a specific target audience for a period of time. à ¢Ã¢â€š ¬Ã‚ ¢ Setting the advertising budget according to Kotler and Armstrong (2011) there are four common methods used to set the possible budget. Affordable method Percentage of sales method Competitive parity method Objective and task method à ¢Ã¢â€š ¬Ã‚ ¢ Developing advertising strategy it consist of two important elements to be your advertising good: Advertising messages Selecting advertising media à ¢Ã¢â€š ¬Ã‚ ¢ Evaluating advertising campaigns to choose the best places for you campaign according to you target mission. Advertising is defined by Kotler Armstrong (2005) as any paid form of non-personal presentation and promotion of ideas, goods or services through mass media such as newspapers, magazines, television or radio by an identified sponsor. 3Advertising in websites is one of the most known types of advertising. It has its advantages, but on the other hand it has many some limitations, disadvantages. On the whole, it is good to advertise in websites, because you have high selectivity, low cost, immediacy and many interactive capabilities. But also we should have in mind the disadvantages such as demographically skewed audience, relatively low impact, audience controls exposure. Online advertising appear as banners, pop-ups, flash movies, email advertising, backgrounds, wallpapers and so on. Here you can see an example of banners: Sources: www.abv.bg, www.vbox7.com , www.sportni.bg A great advantage of advertising online is that you can administrate and run your media anytime. And there are different types of purchasing your advertisement, but of them are most used: CPC (Cost per click) advertisers pay only when visitors click on banners and are redirected to their websites. CPA (Cost per action) when a member complete a transaction, such as a purchase or sign-up. Advertiser , in most cases,prefer this type of advertising, because it ignores any inefficiency in the sellers. CPM (Cost per Mile) also it is as cost per impressions Advertiser pay per thousand impressions or loads of his advertisement, which has shown in the website. Paul Baines, Chris Fill and Kelly Page (2008) claim that these forms of advertising are best way to drive traffic to your website and also encourage people to make a purchase. Also they assert that online advertising the fastest growing advertising medium in history. As Frances Brassington Stephen Pettitt print media, such as local and national newspapers, special interest magazines and trade publications, have thus become the primary focus for most organizations. Advertising in newspapers give us the opportunity to communicate with our potential customers quickly and flexible. Newspapers are regularly scheduled publications, which contains news, articles, information and advertisements. This type of advertising offers us a wide range of advertising opportunities and audiences. There are two types of newspapers: 4 Daily newspapers: are published every day with some exceptions. For example on Sundays and some holidays. They are issued in the morning and they consist of advertising inserts, stories, news from the previous day and are posted at the last page some jokes and crosswords. Weekly newspapers: this are newspapers which are smaller than daily newspapers and are also published two-three times a week. Newspapers are of the most used types of advertising and their advantage is that they can be afforded not only by national chains of retailers, car manufacturers but also to small companies, which start a business. The main problem of newspaper advertising according to Brassington Pettitt (2006) is targeting. It is linked to its cost-efficiency and advertisers want to have more selection in targeting, because in newspapers wastage rates is high. Newspapers have shorter lifespan, because they are used and people throw them and do not use more. BENEFITS SOUGHT or DEMOGRAPHIC segmentation Market segmentation is the process of dividing large heterogeneous markets into smaller, homogeneous subsets of people or business with similar needs and/or responsiveness to marketing mix offerings (Kinnear and Bernhardt, 1990). Segmentation have wide definition. There are many examples of market segmentation: when you go to a shop in soft-drinks section you will find soft-drinks to different brads, with sugar, no sugar, with and without caffeine, in different flavors, in returnable bottles, in cans, in individually containers or in six packed- this is the concept of market segmentation. Segmentation has many types, but in this paper will be reviewed only two: benefits sought and demographic segmentation. Benefits sought is a type of segmentation and it groups people in different benefits that they seek from the product. According to Gary Armstrong Philip Kotler (2011) benefit segmentation requires fining the major benefits people look for in the product class, the kinds of people who seek for each benefit, and the major brands that deliver each benefit. And also they give some examples: 5 Fit and Polish consumer want something, which is balanced between function and style, they exercise for results but want to look good doing it. Serous Sports Competitors they desire a combination between performance and function. Value Seeking Moms they are shopping for the family and they are looking for durability and value. Thus, each segment seek a different mix of benefits. Gary Armstrong Philip Kotler (2011). Demographic segmentation is concerned about segments, which are based on Age consumer needs and want change with age Gender this segmentation is used in clothing, cosmetics, toiletries and magazines. Family size family life cycle Income Occupation Education levels of population Religion Race Family Nationality Generation 6According to Gary Armstrong Philip Kotler (2011) demographic segmentation is the most popular bases for segmenting groups. As Thomas Kinnear Kenneth Bernhardt (1990) segmentation is the most popular way marketers identify important market segments and target markets. Demographic changes can create opportunities for marketing innovation according to Wareen Keegen Mark Green (2011). Moreover they give us an example of two entrepreneurs in France, who have significantly improved their business. They started with a small specialized stores of about 5000 square meters floor space and as a demographic segmentation they made a big corporation and now they are one of the biggest companies in the world. Analysis section: As we saw in this paper, selling is not an easy task. You should have many skills, you have to find customers needs to persuade them to buy and the most important thing is the customer to be satisfied from the product, which he bought. Nowadays, it is difficult to decide which distribution channel, marketing mix or which segmentation to use because the world is becoming more and more different and people are influenced by different things. Selling refrigerators is actually difficult, because every people have different preferences. What is best for selling refrigerators wholesalers-retailers connection or personal selling, which has been proved with the years as one of the best ways to sell something. Wholesaler-retailer is a good method to sell refrigerators in this particular case, because it is possible not to have the products, which customer is need and immediately you may purchase them from the wholesaler, it will ask the manufacturer for the given type of refrigerator and del ivery will be done. The customer will be glad that have receive a refrigerator, which he want most and the wholesaler-retailer will be satisfied that will earn money. On the other hand personal selling is other good way for selling refrigerators, because you are with the potential customer and you could easily to understand what are his desires and to suggest the best product, which will fit the customer. In this paper I will use the results of a marketing research, which was made in Sofias malls. 7Figure1. Who influenced men and women, when shopping. In our marketing research men and women were asked about the person, who influenced their decision, when making a purchase or who they asked when they have questions concerned about the best product. In Figure1 we can see that men and women request assistance, when they are buying something. Lets assume that these men and women will buy refrigerator, they will be influenced by shop assistant, which means that personal selling is a good method to persuade the customer to make a purchase. I do not want to say that wholesaler-retailer is not a method which help running many business. On the whole, it will help and will be a way of selling, but according to customers opinions, personal selling is better. What about the advertising, nowadays there is so much that sometimes managers get confused. One of the most powerful advertising tools available are websites and newspapers. In our case, which will help us more to persuade people to buy a refrigerator. Once more we will make a consultation to our previous marketing research about which advertising influenced more men and women. Figure 2. Which advertising influenced men and women as potential buyers. 8 Advertising in websites or newspapers is the given task in our case. Actually I have to mention here that Internet is becoming more and more in our live, so advertising in websites will be one of the most preferable places to advertise your product. In figure 1 we can see that men and women are influenced by advertisements in newspapers and magazines. Moreover, nowadays, most managers and companies decide to advertise their products by magazines, newspapers. For example we can find their offers freely everywhere. Most companies published every week a magazines/newspaper with their top and cheap products. Really, advertising in Internet is a good idea, we can have a strong advertisement, but is not preferred than newspapers. In newspapers customers may see a large photo of the product, their options and advantages, while in Internet they can only saw a banner and nothing more. People who want to buy technologies are more common to be influenced by advertisements in newspapers or magaz ines. So, as a conclusion we have to have in mind the customers preferences and their opinion about what influenced them to make a purchse and here newspapers advertising is better than advertising in internet. Definitely, advertising in Internet give us a grat opportunity to choose between different types to run our advertisements and to target specific group of people, but we observe that people are more influenced by advertisements in newspapers. Benefits sought and Demographic segmentations are appropriate for selling refrigerators, in our case. As to Palmer (2000) customer are becoming increasingly diverse in their needs. According to him some of the bases for identifying different types of customer are familiar such as age, gender, geographical location. Other such as attitudes and lifestyle. The main mission of segmentation is to identify groups of people, who will buy and respond to an offer. In our particular case, demographic segmentation and benefits sought will help us to sell more refrigerators. According to Jobber (1998) when examining criteria, the marketer is trying to identify good predictors of differences in buyer behavior. So, here you find analyses about better segmentation when purchasing a refrigerator. 9Benefits sought determine the people with different preferences, on the other hand demographic segmentation help us to find the best place to advertise our product. For example if we advertise in newspapers, we can choose the best place, which meets our targets and to advertise there. Demographic segmentation give us the opportunity to segment people and to choose best part, where we will buy more. Benefits sought also segment people according to their preferences. For example some people will need a white, black, noir or purple refrigerator, others will want to buy small or big, others will prefer to have a refrigerator which have many options (such as to make ice, to purified water and so on). In general, refrigerators are unique product among the white technologies and every family needs this technology. In an ideal world, each individual buyers would be considered to have 10unique set of needs, which they seek to satisfy Palmer (2000).

Friday, October 25, 2019

Case 8-2: Whither The Withering Standard Setters? Essay -- Internation

Chapter 8 Case 8-2 â€Å"Whither the Withering Standard Setters?† 1. There are a number of differences between the International Accounting Standards Board (IASB) and the Financial Accounting Standards Board (FASB). The IASB consists of 16 members with 3 part time members. The FASB consists of 5 members with no part time members. The members of the IASB board consist of 4 from Asia, 4 from Europe, 4 from North America, 1from Africa, 1 from South America, with 2 from any region in the world. This board is diversified with its members being knowledgeable in the varying fields of accounting such as the academic world, as well as those who utilize, prepare, and audit financial records. The FASB on the other hand requires that its board members be involved as a watchdog for the public. The FASB is a geographically diverse board with members who are knowledgeable in the fields of business, as well as accounting and it’s required reporting. Therefore the FASB board is made up of members from universities, corporations, accounting firms, as well as in vestors. There are a number of comparisons between the IASB and the FASB. The IASB is an organization whose design was based upon that of the FASB. Therefore, the process used by both is similar in establishing accounting standards. Those appointed to either board only sit for one term of five years. The meetings of the organizations are made public knowledge and are publically held. Committees and people internal to these organizations decide where to focus the efforts of the respective organizations. Both boards conduct research of subjects presenting the positives and negatives of said, but in the IASB this is accomplished in working groups, whereas in the FASB they utilize employed p... ...ing the annual budgets of each organization both have huge budgets as seen here from 2012†¦ http://www.ifrs.org/The-organisation/Governance-and-accountability/Annual-reports/Documents/2012-IFRS-Foundation-Annual-Report.pdf and here†¦ http://www.accountingfoundation.org/cs/ContentServer?c=Document_C&pagename=Foundation%2FDocument_C%2FFAFDocumentPage&cid=1176162645907 Therefore, though I do not know if the IASB will maintain without the FASB. However, I do believe that the IASB and FASB will not converge. Works Cited Choi, Frederick D. S., and Gary K. Meek. International Accounting. 7th ed. Boston: prentice Hall, 2011. Financial Accounting Standards Board. FASB. 2012. Web. 29 Mar. 2014. International Financial Reporting Standards. IFRS. 2012. Web. 29 Mar. 2014.

Thursday, October 24, 2019

1984-George Orwell How Does the Writer Use Language to Create a Sense of Place?

1984-George Orwell How does the writer use language to create a sense of place? Orwell uses a solemn tone for the foundations of anguish in the extract from Nineteen Eighty-Four. This tone is used to firstly set the scene with the use of adjectives: ‘vile’ and gritty’ to describe the poor weather. These have negative connotations and therefore allow the reader to understand the melancholy and depressing scene that is being set. The effect of the pathetic fallacy when the wind is described as ‘vile’ portrays a comfortlessness of the world around Winston but also reflects his underlying feelings of disgust with it.The irony of the name of his apartment block ‘Victory Mansions’ reiterates these feelings as ‘Victory’ implies happiness and joy when all he experiences is harshness, and ‘Luxury’ implies ease and wealth when he leads a life of dilapidation and squalor. As the description continues into the hallway of his apartment block, the sense of place is addressed by the poster on the wall. It is explained as being ‘too large for indoor display’ and depicting ‘simply an enormous face’.The size of the poster, emphasised by the adjectives: ‘large’ and ‘enormous’ illustrate the true reason for the poster; primarily for control. This shows the sense of state power and oppression of the individual in Winston’s world. This sense of control is emphasised again later in extract when we discover the caption under the poster reads: ‘BIG BROTHER IS WATCHING YOU’. The direct object pronoun ‘you’ personalises the poster to the immediate viewer and therefore along with the presentation of the words being in capitals makes it more effective.Overall the poster therefore shows the hostility of the place where Winston is and their lack of freedom. Orwell gives a realistic portrayal of Winston as he ascends up the stairs to his flat. The ‘varicose ulcer above his right ankle’ could be seen as a manifestation for his repression, and suffering through a life of adversity and turmoil. This is emphasised by the fact that he had to rest ‘several times’, which is very unusual for a man as young as ‘thirty nine’ . This portrays an image of an overworked miserable and lonely man inhabiting a tortured existence. William May

Wednesday, October 23, 2019

Advantages and Disadvantage of technology

Technology changes and improvements have been applied in all sectors of the economy as well as the arms of the government.   Many employees and employers and the society in general embrace technology in different perspective depending on the impact it will cause on their lives.The police department as many other sector has also been embracing technological changes to be able to deal well with the increasing cases of crimes.   Generally, any technology will either have a positive or negative impact on all stakeholders.The recent technology that the police have continuously used is the use of stun guns and patrol car video surveillance to tackle criminal activities and provide protection to the citizens.Use of the stun guns.Stun guns are weapons that are aimed at disabling a victim temporarily by delivering high voltage electric shock.   There are various means in which the stun gun is used to a victim.   The aim of the stun gun to disable a victim but many people have ended up being killed by the used of guns.Tasers are a type of stun gun now being used by the police in the United States â€Å"[Tasers] are designed to incapacitate by conducting 50,000 volts of electricity into your body.   The electrical pulses induce skeletal muscles spasms that immobilize and incapacitate, causing you to collapse to the ground†, (Indyhack 2007).According to Eliot, more than 150 people have died in the US because of being struck by tasers since January 2001, and 61 in 2005.   Most of the death victims died because of being subjected to multiple or prolonged shock.   The police have been drawing the tasers so quickly even in cases that the use of such extreme force is not necessary.   For instance,Deputies fired Tasers at a teenager who ran after not paying $1 bus fare, a 71 – year who refused to get into a police car, and partially deaf man who could not hear deputies ordering him to stop†¦About three out of four of those shocked by Seattle po lice were unarmed, (Indyhack 2007).Apart form the abuse of the Tasser weapons by the police, the use of the Tasser can have side effect on the victim, in the long run. There is no any scientific proven research done to allay fears about the electrocuting of human beings by use of the gadget.Taser only relies on two studies.   The studies were done by company paid researchers’ on a single pig in 1996, and on 5 dogs in 1999, (Indyhack 2007).   Because of lack of scientific research, health hazards cannot be ruled out.Despite these problems associated with the use of the stun gun police, have vehemently defended the weapon use.   They argue that the weapon can be used rather than police handguns especially on victims who are armed with different weapons other than guns, or on victims who are mentally sick.   In this case, many lives will be saved because of the use of the less lethal weapons.Patrol car video surveillanceMany people because of the fact that it has played a big role in preventing crime have welcomed the video surveillance technology.   This system is one of the technologies that have quite well used to control criminal activities in most cities, homes, business building and public places.It has been widely accepted by many people that the surveillance system has highly reduced the cases of criminal activities, â€Å"Instead of being perceived as an Orwellian intrusion, the cameras in Britain proved to be extremely popular. They were hailed as the people’s technology, a friendly eye in the sky, not Big Brother at all but kindly and watchful uncle or aunt†, (Arroyo, 2002).The problem with using the surveillance is when it is combined with other technologies such as biometric facial recognition, thermal sensing, infrared, and other that greatly enhanced human visual capabilities (Arroyo 2002).If this system is used in line with the audio recording, the system will violate Title 1 of the Electronic Communications Act.   This is because the combination of the surveillance style and audio recording without a person’s knowledge is violating the person’s privacy.   This is especially a big problem if the police use the systems without being controlled, as they infringe on many rights of the people.The other problem that is associated with this system is that it also implicates on peoples free social life.   The monitoring of peoples’ movement in the society implies that a person will not be a free man in his own society, as someone somewhere is watching his movements. This system seems to undermine the people’s way of life as well as compromising it.Therefore, despite the fact that the surveillance might reduce many cases of criminal activities as some people argue, it at the same time causes destruction to the way of living of people and inducing the to conformity as one is not sure whether he is being watched or not.  Those who argue for the use of the surveillance system, they do see that the issue of security has become more important than only the social part of life. Hence arguing for the continued use of the system.ConclusionBoth use of the stun gun and the surveillance machine can be of much beneficial to the society only if they are applied in the correct manner that does not in any way infringe on a person’s rights.   Or else, as much as they are being applied as now, they have left many people’s rights abused.

Tuesday, October 22, 2019

List of the 12 Seas Surrounding the Pacific Ocean

List of the 12 Seas Surrounding the Pacific Ocean The Pacific Ocean is the largest of the worlds five oceans. It has a total area of 60.06 million square miles (155.557 million sq km) and it stretches from the Arctic Ocean in the north to the Southern Ocean in the south and has coastlines along the continents of Asia, Australia, North America, and South America. In addition, some areas of the Pacific Ocean feed into what is called a marginal sea instead of pushing right up against the coastlines of the aforementioned continents. By definition, a marginal sea is an area of water that is a partially enclosed sea adjacent to or widely open to the open ocean. Confusingly a marginal sea is also sometimes referred to as a Mediterranean sea, which shouldnt be confused with the actual sea named the Mediterranean.   Marginal Seas of the Pacific Ocean The Pacific Ocean shares its borders with 12 different marginal seas. The following is a list of those seas arranged by area.   Philippine Sea Area: 2,000,000 square miles (5,180,000 sq km) Coral Sea Area: 1,850,000 square miles (4,791,500 sq km) The South China Sea Area: 1,350,000 square miles (3,496,500 sq km) Tasman Sea Area: 900,000 square miles (2,331,000 sq km) Bering Sea Area: 878,000 square miles (2,274,020 sq km) The East China Sea Area: 750,000 square miles (1,942,500 sq km) The Sea of Okhotsk Area: 611,000 square miles (1,582,490 sq km) The Sea of Japan Area: 377,600 square miles (977,984 sq km) Yellow Sea Area: 146,000 square miles (378,140 sq km) Celebes Sea Area: 110,000 square miles (284,900 sq km) Sulu Sea Area: 100,000 square miles (259,000 sq km) The Sea of Chiloà © Area: Unknown The Great Barrier Reef The Coral Sea located in the Pacific Ocean is home to one of natures greatest wonders, the Great Barrier Reef. It is the world largest coral reef system which is made up of almost 3,000 individual corals. Off the coast of Australia, the Great Barrier Reef is one of the nations most popular tourist destinations. For the Aboriginal population of Australia, the reef is culturally and spiritually important. The reef is home to 400 types of coral animals and over 2,000 species of fish. Much of the marine life that calls the reef home, like sea turtles and several whale species.   Unfortunately, climate change is killing the Great Barrier Reef. Rising ocean temperatures cause coral to release  the algae that not only live in it but is the main source of food for the coral. Without its algae, the coral is still alive but is slowly starving to death. This release of algae is known as coral bleaching. By 2016 over 90 percent of the Reef had suffered from coral bleaching and 20 percent of the coral had died. As even humans depend upon coral reef ecosystems for food the loss of the world largest coral reef system would have devastating effects on the plant. Scientists  hope they can stem the tide of climate change and preserve natural wonders like coral reefs.

Monday, October 21, 2019

analysis of Prverts paroles essays

analysis of Prvert's paroles essays Q: Discuss Prverts ideas of childhood and youth with reference to poems from Paroles. Jacques Prvert was born on the 4th February 1900 in Neuilly-sur-Seine. Famous poet, scriptwriter and close friend of artists Picasso and Motand; he was a prominent figure of the post war cultural scene in Paris. Known for the phenomenal success of his collection of poems Paroles and his key role in the French surrealist movement; Prverts early childhood days were far from the successful figure he later became. Prverts younger childhood days were a very happy time for him. He had fond memories of this time and this was often reflected in his work. However, when Prvert was 7 years old (in 1906) his father, Andr lost his job; and the idyllic, carefree childhood young Jacques had once known, disappeared all at once. The family moved to a hotel in the poorest quarters of Paris. Prverts world was turned upside down, into that of a working class Paris and its Parisian street urchins. Childhood is a recurrent metaphor of poetic imagination and eternal youth, and is a prevalent feature in his work in Paroles. It is believed that Prverts own childhood has had a strong influence in his ideas both positively and negatively. The purpose of this essay is to discuss this idea. Prverts father finally got a job working in the central office for the poor of Paris. He would find families and assess their financial situation. His father was dealing with some of the poorest people in the city. Prvert who was only seven years old at the time evokes this memory in the poem La Grasse Matine Lazy Day. This is a poem, which vividly evokes the readers imagination and tells the tale of the torment of someone unab ...

Sunday, October 20, 2019

How to Become a Surgical Technologist

How to Become a Surgical Technologist When you think about an operating room, you probably think of the key players we see on TV: surgeons, nurses, maybe an anesthesiologist. (And if you’re seeing it on TV, they’re probably all hopelessly glamorous, but I digress.) The key player you might not be imagining is the surgical technologist, who works with all of these medical professionals to care for patients and ensure that surgeries run smoothly. The Day-to-DayThese essential surgical team members, also known informally as â€Å"scrub techs† or â€Å"operating room techs,† are usually responsible for setting up the operating room and working with doctors and nurses throughout the procedure to manage conditions in the room. Surgical techs are usually hard at work even before the surgeon starts scrubbing in. Their tasks may include:Sterilizing the operating room and equipmentLaying out the equipment and ensuring that all necessary equipment is availablePositioning and covering the anesthetized pat ient in preparation for surgeryPreparing medications and sterile solutionsHanding equipment to surgeons and nursing staff during the operationAssisting the surgeon when necessaryDressing incisions and getting patients ready for post-op careTransferring the patient to a recovery roomRestocking and cleaning the operating roomBecause surgery can happen around the clock, particularly in a hospital, surgical techs may work night/weekend/holiday shifts outside of the regular 9-to-5 schedule. However, these shifts are fairly regular, unless an emergency surgery goes longer than anticipated. Some hospitals require that surgical technologists have â€Å"on call† shifts as well. The vast majority (approximately 70%) of surgical techs work in hospitals, though some may also work in outpatient clinics that perform surgeries.For more on what it’s like to be a surgical technologist, check out these videos:Inside Jobs: Surgical TechnologySurgical Technologist: Alisha MobleySurgical T echnologist (Dr. Kit)The RequirementsSurgical technologists typically hold an associate’s degree. Certification by the National Board of Surgical Technology and Surgical Assisting can help boost the odds of finding a job in the surgical technologist field, but is not broadly required. As of 2016, only nine states require that surgical technologists be certified: Idaho, Indiana, Massachusetts, New Jersey, New York, Oregon, South Carolina, Tennessee and Texas. The Association of Surgical Technologists offers up-to-date information on requirements and education.The SkillsThe surgical technology field calls for a number of special skills and knowledge bases, including:Attention to detailMath and science (particularly biology)Detailed medical knowledge (including anatomy and physiology)Critical thinkingAdaptabilityOrganizational skillsCommunication skillsThis is a demanding field, and calls for nerves (and a stomach) of steel, in addition to the standard kinds of Allied Health job skills. If you faint at the sight of blood, or think shortcuts are â€Å"good enough† when it comes to cleaning, this area might not be the best choice for you.The PayThe median salary for licensed surgical technologists is $43,350 per year, or $20.84 per hour, per the U.S. Bureau of Labor Statistics (BLS). And according to a PayScale.com survey, surgical technologists are largely â€Å"extremely satisfied† with their career choice.The OutlookThis is a field you can bank on: the BLS  expects the available surgical tech jobs to grow by more than 15% by 2024.

Saturday, October 19, 2019

Sociological Journal Essay Example | Topics and Well Written Essays - 500 words

Sociological Journal - Essay Example After Simpson was found not guilty in his criminal murder trial, a civil trial found him guilty of the same act. This labeled Simpson a murder. Under the Social Bond Theory, Simpson’s bond with society was broken. He was no longer considered just an actor or football player. Simpson was treated like a freak or pariah. This would increase his chances of committing a deviant act in the future. Simpson was put in the position for armed robbery by the civil ruling regarding Simpson to pay the Goldman and Brown family monetarily for their loss of loved ones. This would fall under Access to Illegitimate Opportunities. O.J. Simpson hid most of his assets from the courts. The armed robbery was of things that Simpson claimed were his own. If the Goldmans had not tracked down and taken most of Simpson’s possessions and money, then Simpson would not have had the opportunity to hid his possessions or reclaim them through force. This would also fall under the Differential Association Theory. When hiding his possessions from the Goldmans, Simpson could not hide them in a legitimate place. He had to associate with other criminals. This association could have pushed him into taking back what Simpson believed was his own. This association could have blurred right and wrong in Simpson’s mind. Under the Labeling Theory, the strength of labeling lies within those who are doing the labeling. In this case, the majority of the world followed the first case. Thus the strength of this labeling was strong. The Primary Deviance was Simpson’s involvement in the death of his ex-wife and her friend. The Secondary Deviance was the armed robbery. Simpson’s first crime was indictable, because it involved homicide. The second crime was also indictable, since it was a robbery. Both crimes would be defined as a Street Crime or Conventional Crime, since both were violent. This does go against the societal norm, because of Simpson’s age.

Friday, October 18, 2019

Business environment Essay Example | Topics and Well Written Essays - 2250 words

Business environment - Essay Example Every other day in newspapers we see the news about spin off, takeovers, mergers and acquisition. For a successful development of a product or service, at some stage, it is essential to undergo mergers and acquisition. Many experts believe that mergers increase the efficiency and values of a firm and in this way, resources can be utilized in the best possible way, thereby increasing the overall value of shareholding. (The Basics of Merger and Acquisition, 2010) 1.1 What is a Merger? Merger is defined as amalgamation of two or more companies in order to form a single company where only one company survives and the amalgamated one lose their corporate existence. The company that intends to survives take overs all the assets and liabilities of those companies which have been merged. In merger, all the shareholding, assets and liabilities of one company is transferred to the company that has to survive in the form of: Debentures Equity share Cash Or mix of all of the above. (The Basics o f Merger and Acquisition, 2010) 1.2 What is Acquisition? In general, acquisition is defined as acquiring the ownership of a company. In the context of business, acquisition is a purchase of a company where the buyer purchases the shareholding, assets and liabilities of seller. ... Renovation of Product facilities Mergers and acquisition helps in intensively utilizing resources and plants, achieving economies of scales through expanding and efficiently utilizing production facilities. It also helps in after sales services and thereby improving customer satisfaction. iii. Market Expansion The most imperative advantage of merger and acquisition is that it helps in expanding the market and boosts growth of business. Mergers and acquisition helps in eliminating competition and offers new products and diversification strategies to the merged or acquired companies. iv. Financial Strength In history, many mergers and acquisitions have failed but in most of the cases, financial strength of companies after getting merged or acquired has increased. Mergers and acquisitions help in improving liquidity and provide access to the cash resources. Greater backing of assets is provided and gearing capability gets improved. By being merged or acquired, companies are in better po sition to avail tax benefits and the EPS (Earning Per Share) also gets improved. (Sobek, 2000) v. General Gains After merger and acquisition, a company gets in a position to improve its public image and it also attracts experienced managerial talents to look for its managerial affairs. M&As (Mergers and Acquisitions) help in offering better satisfaction to the users or consumers of its products. vi. Strategic Purpose The company which is going to acquire the other one looks for all the available alternatives including product expansion, market expansion, vertical expansion, horizontal expansion etc. Thus, the company sets it strategic purpose which

The VA Hospital Research Paper Example | Topics and Well Written Essays - 1250 words

The VA Hospital - Research Paper Example 1.2 VA hospital History indicated that in 1990s VA hospital care system was very substandard. Congress were about to shut down the whole system and were considering ex-G.I.S vouchers for the treatment of private candidates. But, the present condition of VA hospitals is quite different. VA has one of the largest health systems in the country, having 1,400 hospitals, nursing homes and clinics. It has employed 61000 nurses and 14,800 doctors. This shows at a very small scale it have been able to attract a larger target market. Out of 100 private institutions VA has a rank of 83. It handles the male patients having the age of 65, providing minimum risk of death i.e. 40%. Health care to these patients is provided on the basis of various plans or HMO’s. Harvard University has provided American government reward to VA for its various agency works. It deals all patients on computerized basis at very low cost. In past ten years, it has been noted that number of veterans has doubled in VA hospitals around 2.5 to 5.3 million. The cost of per patient in VA hospitals has remained steady since last ten years. On the other hand, the cost in other private institutions has increased by 40% since last year (Dennis, 2003). 1.3 Historical and political effects During World War II, there were great advances in field medicine and body armor in order to survive in the battlefield. Number of patients was increasing very rapidly in hospitals. Research indicated that around 11000 patients were waiting for their treatment in hospitals. VA officials had difficulty in managing such a high number of patients. Patients suffering from World War II were dying rapidly due to natural causes of around 600,000 in a year. Patients were occurring with severer wounds to VA. Due to this reason, this hospital introduced four more centers in the country in order to fulfill the shortage of health care (Waller, 2006). Reformation VA hospital made many changes in its systems in order to be one of th e best hospitals in the country such as the hospital was reformed in back 1994, this was the era when Bill Clinton appointed Kenneth, a doctor from Navy as the secretor of VA health care system. Kenneth bought an overall change in the entire system of hospital by lowering down the bureaucracy and providing authority to regional managers to make all important decision rather than dependence on higher authority. It enabled keeping track of all records through computerized network. It should be noticed that in this era only three hospitals had computer networks and VA hospital were in these numbers. This means that when a doctor is engaged in treatment of any patient, he have the facility to see the patient’s information easily on laptop. While, in other hospitals nearly 20% of the lab test are repeated because doctors does not have any previous data on the test. Bar- code system VA invented bar code system in hospital, which is mostly used in supermarket stores for prescription s. This system was used only in 5% of hospitals. It is a reader in the form of hand- held laser, which a nurse uses to scan the bar code system of patient waist with the bottle of pills. It there is no match between the two, nurses gets an alert. Institute of medicine have estimated that 1.5 million patients suffer due to various medication errors each year. But in VA hospitals bar-code systems and

Professional Organizations Paper Essay Example | Topics and Well Written Essays - 500 words

Professional Organizations Paper - Essay Example like a labor union. Most learned societies require certain level of experience, qualifications, accreditations and references for acquiring professional status in a particular discipline. If one is pursuing nursing profession as career then joining American Nursing Association would be an excellent decision. Because it’s about professionalism ANA membership differentiate one among other nursing practitioners, giving industry recognition of one’s skills and experience apart from benefits depicted below: American Nurses Association (ANA) is the only oldest and largest full service organization of nurses having over 2.9 million registered members and 54 constituent members associations since 1911. ANA is truly a voice of nurses by promoting highly professional practice standards, publicizing positive view of nursing in addition to protecting nurses in workplace. It firmly tries to influence Congress and other regulatory agencies on health care issues affecting citizens. (About ANA, 2008) With the advent of Internet and advances in information technology along with the society’s publications, journals and conferences ANA platform gives nurses an opportunity to speak on current and imminent health issues. These thoughts reach at larger scale through ANA’s mutual relationships with other organisations, which help nurses to better prepare for the ever changing needs of profession and patients. Apart from credentialing members in specialized areas of work, American Nurses Association sincerely fosters legislations for the advancement and recognition of the nursing line of work and of those who are connected to this profession. As a leader in profession American Nurses Association not only advocates members’ rights and interests but it also makes sure that each member is governed by professional code of practice and standards and the

Thursday, October 17, 2019

An Organizational Dilemma Essay Example | Topics and Well Written Essays - 750 words

An Organizational Dilemma - Essay Example This essay seeks to analyze a critical way of handling ethical issues in any organization by using an example from General Motors. The methodology used herein is derived by Trevino and Nelson (2011). Steps of Handling Ethical Issues Now that ethical issues will always appear in a business organization, it is only obvious that every manager has the responsibility of handling the issues sensibly. This means they should be handled in a manner that compromises little but at the same time achieves a great deal for the business. In that light, the eight step model developed by Trevino and Nelson (2011) seeks to ease the task of managers in ensuring that all the key players, who are; the customers, employees, shareholders and the community in which the business operates, are all at a satisfactory level. Step One: Gather the Facts According to Trevino and Nelson, this is quite a critical yet unpredictable part of addressing the ethical issue (2011). At this level, the management is required to collect the points of view of the customers, employees, shareholders and the community. ... Step Two: Define the Ethical Issues This is an analysis of the results obtained in step one. The management interprets the meaning of the facts gathered in relation to the organization. This identifies the genuine issues from the bluffs. For instance, a GM customer who claims that there is no customer help centre in South Africa is considered to be bluffing since there are a number of them. Step Three: Identify the Affected Parties The opinion or complaint of one party could be a whole network that affects more than just that one party. This step enlists all the parties affected by a single issue. For instance, GM was considered to be a key pollutant in 1978 by producing 80 different toxic fumes. This not only affects the community around it but also the employees working in the factory. Step Four: Identify the Consequences These could be considered as either long-term or short-term effects of the particular issue highlighted by the preceding steps (Trevino and Nelson, 2011). This me ans that some effects are felt for a long period of time while others are only felt for a short time. These effects can also be viewed from the perspective of how much damage they cause to the stakeholders. For example, the GM pollution of 1978 was said to cause adverse respiratory complications for the society around it, including school children. With this, the management is charged with the responsibility of providing actions that can solve the situation both in the long term and short term. Step Five: Identify Obligation for each Action Contemplated This means that the management is required to know if any of the actions contemplated in step four is implemented and the implications thereof to

Analyzing and contrasting data mining based network intrusion Thesis

Analyzing and contrasting data mining based network intrusion detection - Thesis Example In this age of the Information Revolution, there are obvious advantages that can be reaped from the vast and ever growing Internet Community of the web: 24/7 connectivity; robust e-commerce that simplified business transactions and operations; erasure of geographical separation and distance; and access to a multitude of modern means of communications. Yet, as the benefits derived from being part of the Internet community are numerous to mention, one resounding concern that pervades this virtual world is security. Most, if not all, entities that are part of the Internet world are on their toes, keeping an eye on their own virtual space on the Internet. Security is an important word in the Internet today. There are many people actively involved in developing attack software and are ready to attack anyone and any site that has a vulnerability in its network security setup. As defenses are developed, the attack software is modified to adapt to those defenses and launch even more deadly attacks. These attacks not only stop people from using their computer systems but some are also designed to damage the target computers or the data that they store. Since many e-commerce companies and enterprises depend on the Internet for their survival, it is not a surprise that there is an interest in finding different way to protect one’s network.... s age of the Information Revolution, there are obvious advantages that can be reaped from the vast and ever growing Internet Community of the web: 24/7 connectivity; robust e-commerce that simplified business transactions and operations; erasure of geographical separation and distance; and access to a multitude of modern means of communications. Yet, as the benefits derived from being part of the Internet community are numerous to mention, one resounding concern that pervades this virtual world is security. Most, if not all, entities that are part of the Internet world are on their toes, keeping an eye on their own virtual space on the Internet. Security is an important word in the Internet today. There are many people actively involved in developing attack software and are ready to attack anyone and any site that has a vulnerability in its network security setup. As defenses are developed, the attack software is modified to adapt to those defenses and launch even more deadly attacks . These attacks not only stop people from using their computer systems but some are also designed to damage the target computers or the data that they store. Since many e-commerce companies and enterprises depend on the Internet for their survival, it is not a surprise that there is an interest in finding different way to protect one’s network. Over the past couple of decades, techniques to secure network through latest technology have gained an importance and have proven to be a necessity to any entity maintaining a network. The need for security has spawned in the design of firewalls, cryptography, authentication and many different intrusion detection systems. Among these security tools, network intrusion detection systems hold the potential to become a tool against computer crime. An

Wednesday, October 16, 2019

An Organizational Dilemma Essay Example | Topics and Well Written Essays - 750 words

An Organizational Dilemma - Essay Example This essay seeks to analyze a critical way of handling ethical issues in any organization by using an example from General Motors. The methodology used herein is derived by Trevino and Nelson (2011). Steps of Handling Ethical Issues Now that ethical issues will always appear in a business organization, it is only obvious that every manager has the responsibility of handling the issues sensibly. This means they should be handled in a manner that compromises little but at the same time achieves a great deal for the business. In that light, the eight step model developed by Trevino and Nelson (2011) seeks to ease the task of managers in ensuring that all the key players, who are; the customers, employees, shareholders and the community in which the business operates, are all at a satisfactory level. Step One: Gather the Facts According to Trevino and Nelson, this is quite a critical yet unpredictable part of addressing the ethical issue (2011). At this level, the management is required to collect the points of view of the customers, employees, shareholders and the community. ... Step Two: Define the Ethical Issues This is an analysis of the results obtained in step one. The management interprets the meaning of the facts gathered in relation to the organization. This identifies the genuine issues from the bluffs. For instance, a GM customer who claims that there is no customer help centre in South Africa is considered to be bluffing since there are a number of them. Step Three: Identify the Affected Parties The opinion or complaint of one party could be a whole network that affects more than just that one party. This step enlists all the parties affected by a single issue. For instance, GM was considered to be a key pollutant in 1978 by producing 80 different toxic fumes. This not only affects the community around it but also the employees working in the factory. Step Four: Identify the Consequences These could be considered as either long-term or short-term effects of the particular issue highlighted by the preceding steps (Trevino and Nelson, 2011). This me ans that some effects are felt for a long period of time while others are only felt for a short time. These effects can also be viewed from the perspective of how much damage they cause to the stakeholders. For example, the GM pollution of 1978 was said to cause adverse respiratory complications for the society around it, including school children. With this, the management is charged with the responsibility of providing actions that can solve the situation both in the long term and short term. Step Five: Identify Obligation for each Action Contemplated This means that the management is required to know if any of the actions contemplated in step four is implemented and the implications thereof to

Tuesday, October 15, 2019

Education and Learning Theory Essay Example | Topics and Well Written Essays - 1000 words

Education and Learning Theory - Essay Example The three learning theories discussed include a number of conceptual differences with regard to preparing instructional multimedia design. In terms of explaining mental activities, Behaviourism is associated with the body while Cognitivism is related to the mind. Cognitive notions include schema or knowledge structures in learning processes, which do not find any behavioural equivalent. In Behaviourism, the instructor designs the learning environment. Cognitive approach involves the instructor in structuring problem solving activities with group learning strategies. In case of Constructivism, the instructor focuses on peer interaction through which, learners can develop their knowledge on known concepts. In Behaviourism, the learner remains passive; in Cognitivism, he learns to process, store and retrieve information for future use. The proposed project on Production of a Visual Basic Tutor intends to include the learning theories of Behaviourism, Cognitivism and Constructivism while preparing the instructional multimedia design. A systematic instructional design should include all the three theories that will help analyse learners, make objectives for the course, set the instructional preferences and assess student performance. Student interaction with teachers, course materials, and among themselves is an essential requirement in a learning situation. It is the main objectivity of the instructional design to analyse learners and provide them with required knowledge by creating a problem solving situation.

Monday, October 14, 2019

Security Preparation in Shopping Malls

Security Preparation in Shopping Malls Security Plan Paper Security preparation is essential to maintain a flourishing business. Some shopping center otherwise wholesale store has a more appropriate outline of security to function appropriately and be able to make a earning. Security has many different forms varies it could be locked gates to armed security as well as entree position. Electronics has a major role with maintaining a company secured along with the safety. Security arrangements are surveillance cameras, alarms also security workers are keeping watch of the cameras, they are part of a very essential position in the success of the business. Nevertheless, this is in order to keep the commodities being removed off the premises without it being paid for. Security experts have to maintain to the uppermost regulations when working in any Shopping mall. There are malls that will only hire qualified individuals that will take on the duty of keeping their environment risk-free. In addition, when it comes to security professionals it is essential they be trusted and accountable if they want staff members to respect them. Security experts have to train, constant review of their occupation duties with current evaluations about their job performance. Shopping Mall has excellent security systems that are highly recommended with security officers. However, these security officers are able to see precisely what is going on in all parts of the shopping center. The security system has extremely good quality video equipment. The back entries to all the retail provisions that are surrounded by the shopping center has restricted entree, which the security officers are placed throughout the shopping center. There are signs throughout the shopping cent ers also in the parking lot stating that it is under surveillance. Several shopping centers have parking lots that are well lit for the protection of the customers as well as the employees. When it comes to the employees there are many that will do their best to attain accurate and risk-free safety measures. When it comes to the technology at the shopping center, it has a complex plan of attack to security, which includes crime prevention through environment design. This is a plan, which includes interior and exterior design features to help better some crime and protect customers along with employees. Even so all criminal acts cannot be prevented the workers as well as security professionals continue to work collectively keep the mall safe as possible for the customers and all who work there. There are a few threats that some of these shopping centers need to keep watch of robbery, arson, shoplifting, theft, bomb threats also computer hacking. These criminal acts are not only limited but also it can happen anywhere at any given time. That is why many of the shopping centers strive to making sure they have the best security standards. Every employee as well as the security professionals that work at these different shopping centers has to be ready for any type of situation. The security professionals at these shopping centers need to be aware of any shoplifters. When an individual is in a store and not purchasing, anything or the customer looks suspicious or wearing clothing that does not permit the weather, which could be a possible threat. Although many shopping malls have a great security, plans there are not many businesses that are safe any type of threat. It is important that all security personnel be trained in order to handle all types’ scenarios. Once the proper training has been accessible and completed by all security official at all of the stores that are located within the shopping mall can be susceptible to all dangers. However, there are varieties of liable threats that can come up. However, the threat can include things like the lack of proper surveillance, and the possibility of unofficial personnel entering any store from a loading docks, threats from robberies as well as to cashiers and also the possibility of a shoplifting threats to cashiers this can definitely be overlooked. Once all of the security personnel have done their jobs to the best of their ability, the threats would not be as high. When it comes to physical security is controlling in many shopping malls. The mall that I have been too they have at least two at every entrance. Then there are armed security guards that are in the security office as well that are monitoring the cameras then there are armed security officers who are walking throughout the mall to keep a watch for any threats. The physical features of a security plan that they have for some of these malls can be very impressive but are a step ahead of other security standards. The security personnel at the shopping malls they use two way radio and cell phones to communicate with one another. There are shopping malls that I have been to that the employees had a two-way radios or a cell phone that they were carrying at all times. This is another way for them to be aware about what is taking place and relay information efficiently and quickly to one another; this is what makes things in the mall run smoothly. Then the information is being recorded on a high tech monitoring system, this a immense help for any crime scene investigations along with assembly cases. Many of the shopping malls are insured for liability. When incidents that take place at a shopping mall or either on the premises, it is recorded through the cameras that are located just about everywhere. Having this information is great when it pertains to liability. In order to become employed with any shopping center one have to pass a drug test as well as alcohol test, they will have to go through the pre employment screening along with a full background check completed. After they are hired, each individual along with the security personnel will then be subject to a random drug and alcohol testing. With the pre employment screenings this is essential this is another way to keep the environment safe from any lose furthermore employee stealing. There are guidelines that need to be respected for a screening to be done correctly. Every policy that is in place at these shopping malls relies on the teamwork. When it comes to the employees and the security staff, they rely on one another for assistance and safety. These plans of action are needed to be able to keep things moving smoothly. The other stores within the mall have their own goals. These stores have precise inventory with all of their merchandise that comes into their store along with the merchandise that goes out as well. The security staff will help in making sure each individual store will be making a profit. If there should ever be a bomb threat at a shopping mall, they will have to evacuate the entire building. Then everyone will have to stand away from the parking lot that is closest to the road until the authority is given a call. When there is a bomb threat, it needs to be taken seriously and this is the same way if there were a fire. The difference is that the authorities that would need to be called for a bomb threat is a swat team and then the bomb squad will then be called as for a fire the fire department will be called as well. When it comes to these threats, there is a code that is used while using two way radios as a way of communication so that the security staff can inform the other staff members to evacuate the premises within a clam but yet in a effective and speedy manner. All members will have to stand outside away from building until the authorities has cleared the area of being safe. If ever the shopping mall were to have a fire, the same procedure as for a bomb threa t would be used. Even though there are fire alarms that are located throughout the building which are at all entrances, exits. Again, in case of a bomb threat the staff members and security personnel they work together in order to help evacuate the building safely everyone have to stay away until the authorities cleared the area from all danger. When there is a threat to any shopping mall the security personnel are notified through there two-way radios. References Clifford, M. (2004). Identifying and Exploring Security Essentials. Prentice Hall Homeland Security.(2006).Retrieved from http:// http://www.rand.org/content/dam/rand/pubs/technical_reports/2006/RAND_TR401.pdf

Sunday, October 13, 2019

Organ Donation and Forest Depletion Depicted in Fitzhugh’s The Organ Gr

Organ Donation and Forest Depletion Depicted in Fitzhugh’s The Organ Grinders On the back of my drivers license there is a box which will allow me to donate organs if I wish to do so. Upon first receiving my license I didn’t know whether to sign it or where I could find three witnesses to watch me sign. Modern science is allowing people to live longer than ever before, and transplanting failed organs is another method to preserve our frail lives. The problem with human organ transplantation is there is never enough supply to meet the high demand. With organ transplants being a problem in our society, the diminishing rain forest is another pressing issue. It has been estimated that our rain forests could disappear within 40 years at our current logging rate (Raintree, 2004). The reason we were always told to recycle and ‘save a tree’ is because the rain forests provide our breathing air. The rain forests provide a home for many animals and removing the animals from their home will cause extinction. In the novel The Organ Grinders, P aul Symon the main character, observes the apparent problem that exists in rain forest depletion and with organ transplantation. With a few significant changes, the damage done by these technologies can be minimized and life be treasured. As an adolescent Paul Symon proposed a plan to Jerry Landis who was the owner of Landaq, a biotechnology corporation. Once Landis got a photo with Paul to make him feel good and got him to leave, Landis and his photographer burst into laughter. â€Å"Then he saw Jerry Landis drop his proposal into the wastebasket. And with that simple act, Jerry Landis taught Paul a painful lesson†¦it wasn’t the worst thing Jerry Landis would ever do to him.†(Fitzhugh,... ...e Organ Grinders. New York: Avon, 1998 â€Å"John J. Fung† Transplanting Animal Organs Into Humans Is Feasible 1999 Nov http://www.findarticles.com/p/articles/mi_m1272/is_2654_128/ai_57564084 â€Å"Alan H. Berger† Xenotransplantation: The Ethics, the Science, the Risks 1996 March 15 http://articles.animalconcerns.org/ar-voices/archive/xeno_risks.html â€Å"Alexander Tabarrok† A Moral Solution to the Organ Shortage 2001 February http://www.independent.org/newsroom/article.asp?ID=283 â€Å"savetherainforest.org† Facts about the rainforest http://www.savetherainforest.org/savetherainforest_007.htm â€Å"wikipedia† Rainforest 2004http://en.wikipedia.org/wiki/Rainforest â€Å"rain-tee.com† Rain forest facts 2004 http://www.rain-tree.com/facts.htm â€Å"Robert E. Michler† Xenotransplantation: Risks, Clinical Potential, and Future Prospects 1996 March http://www.cdc.gov/ncidod/EID/vol2no1/michler.htm

Saturday, October 12, 2019

Watching a movie on TV vs. watching a movie in a Theater :: Comparison Compare

The movie of the year just came out, and you are faced with a decision and various questions. Should you wait for the movie to come out on TV? Or should you stay home and wait for the movie to show on TV? Although both seem reasonable choices, watching the movie on TV at home is superior to watching a movie in a theater. The reason is because of commercials, prices, seating choices and availability to see the movie. When you watch a movie in a theater you have the advantage of not having to deal with commercials because they come on at the beginning of the movie. However, that can be a disadvantage as well because if you have to go to the bathroom or something comes up you would have to miss that part of the movie. Also, you will have chance to view the movie on the release date and be able to comment if the movie was or was not worth watching. However, for these services, a theater fee is required. The fee is determined by how good or how comfortable the theater is. Seating will be a something to look forward as well. If you arrive early seating may be more available than if you arrive late, so you would have to seat wherever a seat is available and sometimes that is not to your comfortability or desire. You also do not have choice in what kind of chair you want to sit in, or how soft or hard the chair is which sometimes seems less appealing. On the other hand, when you watch the movie on TV you have to deal with pesky commercials all throughout the movie, sometimes cutting off on the most exhilarating part. The price however, is to your ultimate convenience, it is free. You will also get the seat of your choice like the sofa, the chair, or the floor all according to how you feel. However, you will not be the first to watch it and by the time the movie comes out you would probably have heard all about it. In conclusion, watching a movie at home is much better than watching a movie in the theater.

Friday, October 11, 2019

In Of Mice and Men Steinbeck presents a totally pessimistic view of life where dreams offer the only escape? Essay

‘Guys like us that work on ranches are the loneliest guys in the world†¦with us it ain’t like that†¦because I got you to look after me, and you got me to look after you’. Perhaps of Mice and Men can be perceived as a totally pessimistic reflection of what life in 1930s America was like, but through the extraordinary relationship between George and Lennie and the natural dignity of Slim, a balance between the good and the bad, the happy and the unhappy is achieved. The parent-child relationship shared between George and Lennie throughout the novel is certainly a good thing. From the start of the novel, we see George as a responsible character, a parent substitute to Lennie, whose loyalty seems more through kindness than a sense of duty. He reminds Lennie that ‘(his) aunt Clara would like (him) running off by (himself)’ and even when he is severely provoked by Lennie to speak harshly to him, he soon feels guilty and apologises: ‘I been mean, ain’t I?’. Lennie, on the other hand, acts like a child, unaware of the hardships he and George face throughout the novel. He pleads with George to let him keep the rats he finds and needs George to repeat to him words and phrases so that he can remember them: ‘ â€Å"Lennie†¦you remember what I told you?† Lennie raised his elbow and his face contorted with thought’. Yet although George is Lennie’s ‘opposite’, he continues to care for him throughout the novel, even at the end when he chooses to end Lennie life himself rather than watch him suffer under the wrath of Curley; Lennie dies at the hand of the man he trusts, still believing in his dream, painlessly, happy and free: ‘Lennie jarred, and then settled slowly forward to the sand, and he lay without quivering’. But perhaps it is this dream that makes this novel seem so pessimistic: it is what seemingly keeps them together yet at the end it is shattered, and with it, George and Lennie’s friendship comes to a shocking end. The dream is of a very small farm, ‘ a little place’, which they own themselves, a dream of working for themselves and of being the ones in charge: ‘If we don’t like a guy we can say: â€Å"Get the hell out,† and by God he’s got to do it’. It is powerful enough to draw in Candy and, temporally, even the cynical Crooks. Yet although this dream offers an escape from reality and even when the hope of freedom seemed possible, it is shattered and George is left with no other option but to shoot his one and only ally in the struggle against a society which finds it difficult to imagine than one can have a friend to share his fears and sorrows with: ‘†¦I never see one guy take so much trouble for another†¦Ã¢â‚¬â „¢ Perhaps Lennie’s death is down to fate and destiny, the fact that neither he nor George had any control over their lives, as reflected by Slim’s tender words at the end of the novel, ‘You hadda George. I swear you hadda’, or maybe it is in fact down to the rootless American society of the 1930s. So to conclude, although George and Lennie’s friendship and Slim’s natural dignity are two good things, Lennie’s death and the collapse of the dream he and George believed in at the end of the novel leads one to feel that, during the Depression, freedom and success were perhaps impossible to achieve. The ‘American Dream’, the key to American psychology, stated that great personal success could be gained by hard work and private success. Yet in truth many were not allowed to achieve this success. Such groups included itinerant workers and Black people who, in this novel, are represented by Crooks, a character openly referred to as ‘nigger’, which exemplifies the casual racism directed towards him by the others and although the ranch hands do not set out to insult him deliberately, the use of the term ‘nigger’ signals to us that black men like Crooks were constantly degraded both verbally and physically by whites. The story’s heart-rending conclusion leads one to realise that for most migrant workers, the reality of their social situation means that the ‘American Dream’ cannot be realised. This truth is reflected by the famous trial of Nicola Sacco and Bartolomeo Vanzetti, both Italian immigrants who realised the true force of society’s bias in the 1920s. Sacco and Vanzetti were convicted of the murder of a paymaster and his guard and the robbery of $15,776 from the Slater and Morrill Shoe factory and were later executed for their crimes. From the evidence and the obvious biased feelings toward immigrants, the case became one where their culture was on trial as opposed to their actions and thus they were bound to be found guilty. Instead of upholding the sacred judicial process cemented in the United States Constitution, the conviction of Sacco and Vanzetti resulted from the prejudice and discrimination of ‘old-stock’ Americans in the 1920’s. For Sacco and Vanzetti, their time was not an age of reason in American history. As â€Å"both were guilty and proudly so—- of a cultural crime†: â€Å"†¦My conviction is that I have suffered for things I am guilty of. I am suffering because I am a radical and indeed I am a radical; I have suffered because I was an Italian, and indeed I am an Italian; I have suffered more for my family and for my beloved than for myself; but I am so convinced to be right that if you could execute me two times, and if I could be reborn two other times, I would live again to do what I have done already.†

Thursday, October 10, 2019

Grandfather’s Journey by Allen Say Essay

Question 1. Describe how the story is structured to influence your response to the text. Question 2. Describe one of the story’s major settings. How is it constructed and what is its significance to the story and its ideas? North America is the major setting in this book. North America holds a lot of new technology and everything is new and spectacular to him, the trains, the enormous rock sculptures and an endless farming field are examples of this. There is also a bad side to this place; there are huge cities of factories and tall buildings with thick smoke coming out of each building. But above all, best place was California, where there were a strong sunlight, the Sierra Mountains and the seacoast. Along the way he had met and shook hands new people, which had different cultural backgrounds to him. This setting is constructed in a way that the more the grandfather travels the more he liked it and wanted to make the ‘New World’ his home. This setting shows that the cultural barrier can be broken and people should go out and see the world and meet new people to develop more familiarity of the world they live in. Question 3. How are you positioned to respond to the major character/s of the story? What values are represented through them? Question 4. Describe the extent to which language and graphics are successfully used together to shape your response. Discuss with close reference to at lease two examples. In the Grandfather’s Journey, there are a few pages where the graphics and the text connect together to give the reader a better understanding of situation. At the beginning (on page 4) the text was ‘My grandfather was a young man when he left his home in Japan and went to see the world†. On this page it shows the grandfather in Japanese clothes and the background had very dull colours because he is still in the ‘Old World’. On the next page it shows the transition to the ‘New World’. The background colours have changed from dull to bright and he had changed into European clothes. The wave that looks very unsteady shows the ‘New World’. All this happens when you want to ‘see the world. On page 17, there is a picture of the grandfather’s daughter holding a pram with a European doll sitting in it. The text that goes with the page was ‘As his daughter grew, my grandfather began to think about his own childhood. He thought about his old friends’. In the picture the author shows the contrast between the Asian girl and the European girl using different clothing and the cultural difference (seen through the colours of the hairs). When compared, the grandfather began to remember how his old friends in Japan were when they were little. This illustrates ‘†¦think about his own childhood. He thought about his old friends.’ Question 5. Discuss the attitudes and values of the text and your personal response to these. Question 6. Describe at least one link you can make between this book and another/other texts you have read or viewed. How do the texts compare in terms of the ideas presented and how do you respond to these ideas? One of the pages in this book makes us realise that we often label Japan as the enemy in World War II, whilst they were also the victim and had also suffered a large amount of devastation. In the film Pearl Harbour, one of the scenes was Japan bombing Pearl Harbour. This only shows the negative side of Japan, where they were attackers, but it did not show them as the victims suffering from the disaster. This movie is persuading the audience to blame Japan for the damages of the war, where Japan had to go through the emotional breakdowns and physical injuries. Even though the book tells us not to blame Japan for the damages and the movie shows us that Japan was the enemy in World War II, there is still a link between the two texts and that is after a war majority of the participating countries will have, no matter large or small, havocs. I think, because of this, we should not blame a certain country for the occurrence of the war, and should not blame any country since the countries that participated are both enemies and victims of the war.

Wednesday, October 9, 2019

Nauryz

NAURYZ Once the Kazakh people lived in spacious steppes and at that time yet there were no calendars. They defined arrival of spring intuitively if warm sunshine started to get into the top opening of a yurta, means, to long frosty winter there came the end. According to old chronology this day usually coincided with March 21. Was considered that in day of arrival of spring there is an updating of the nature which was symbolized usually by a spring thunder. These days kidneys on trees started to bulk up, and the steppe was gradually painted by bright flowers and young greens.Holiday Nauryz – one of the most ancient holidays on Earth. He is marked out already more than five thousand years as a holiday of spring and nature updating by many people of Forward and Central Asia. The name of a holiday coincides with the name of month as Nauryz in a translation from Kazakh means – March. Kazakhs had a special custom – if in March the girl was born, it was named by Nauryz gul or simply Nauryz. The boys born this month, it was accepted to call Nauryzbek or Nauryzbay.Was considered that in March the most beautiful boys and girls as their skin was similar to the soft snow-white snow which is dropping out this month are born. In day of a holiday it was accepted to cover â€Å"dastarkhan† – a spacious cloth on which every possible viands were put. The main festive course called â€Å"Nauryz kozhe†, which was preparing from 7 ingredients: was: water, meat, salt, 7 types of grain: rice, perlovka, oats, buckwheat, corn, millet, wheat and milk. To festive â€Å"table† invited neighbors therefore on the eve of a celebration it was necessary to order housing.On one of traditions it was necessary to repay all debts, then all next year a family will be well off and in anything not to need. In day of a holiday all were kind with each other, presented with the warmest and light wishes that with approach of spring they were avoided by dis eases and troubles. Many traditions of this holiday are similar to celebration of modern New year. Kazakhs also tried to dress all new, to fill the house with tasty food and to present a part of heat to relatives that future season passed without are necessary also misfortunes.This day by all means it was necessary to address congratulations to the younger brother and all native. Than more guests came to the house, bigger wellbeing expected subjects a family next year. Today Nauryz became a public holiday of spring, work and unity. Today this holiday is equally expensive to all people living in multinational Kazakhstan. The ancient holiday Nauryz was harmoniously transformed to modern life, having kept continuity of traditions of an antiquity.

Operating a Retail Business Essay Example | Topics and Well Written Essays - 1250 words

Operating a Retail Business - Essay Example The main daily operations management role are cash handling, safety and security, visual merchandizing, customer services, and inventory and stock management (Pinson2004) . Cash handling is an essential operation of any business .The business involves selling of artifacts on cash basis and so management of cash must have tight internal controls. In addition, since the aim of the business is to make profit, the amount of cash is an essential measure of profitability and a mean of covering operating expenses. The most appropriate cash management technique is computerized (electronic) cash management system (Balkin &Cardy, 2008). Customers are assets in any business and so a good customer care service is an important business strategy that any organization must prioritize. The customer service include assisting customers when shopping, allowing customer to make their purchases choice without unwarranted influence from the staff, giving customers correct and honest information and feedback, ensuring that the quality of the products is of high standard, and offering appropriate after sales services such as packaging(Pinson2004). Visual merchandising is a daily operation management that ensures that enhances the ability of the business to attract potential customer once they note the presence and arrangement of its stock. The important visual merchandising include attractive display of products, ensuring that there is enough lamination within the shop, enhancing ventilation, daily cleaning procedures, advertisement charts and portable advertisement boards are to placed in right places, and ensuring that there is enough space for customers to move within the premise(Sullivan &Steven, 2003) . Stock and inventory management ensures that the business has sufficient stock for its customer. This operation management action also ensures that adequate steps are adopted and adhered to avoid loss of stock (Sullivan &Steven, 2003). Safety and security ensures

Monday, October 7, 2019

Inventive Spelling, should we convert Essay Example | Topics and Well Written Essays - 1500 words

Inventive Spelling, should we convert - Essay Example Moreover, it allows a person to write and experiment with letters without being bound in a specific set of rules (Goswami, Ziegler & Richardson, 2005). Purpose of Inventive Spelling The purpose of inventive writing is to encourage children to communicate their thoughts without worrying if they are able to express it correctly. People who advocate the use of inventive spelling claim that children who are taught through this approach present a developing comprehension of the sounds corresponding each letter, wherein a more advanced inventive spelling approach encourages a student to write the sounds that represents the words they hear (Goswami, et. al, 2005). In addition, advocates of this approach share that students who are constantly corrected in the way they spell usually lose interest in writing and eventually develop a low self esteem. Instead of hindering a child to express his or her thoughts due to spelling lapses, the inventive spelling approach enjoins the children to write as they please, and correct them from there (Andrews, et. Al, 2005). The process of inventive spelling is one of the new means of teachers in helping their students to learn. It had been established on the premise of children's comprehension, which follows the context of encouraging children to express their thoughts first before teaching them the restrictive measures of spelling guidelines. Through inventive spelling, students are free to express their thoughts through using the letters and spelling patterns they know (Frisson,2002). In that regard, inventive spelling has been formulated towards the children's developmental process. When students use inventive spelling, the teacher would be able to identify what the child knows and doesn't know about proper English spelling. This would then help the teacher to know what aspect of the writing form she must focus on in teaching the students. In addition, inventive spelling also helps a child understand that words should be spelled ba sed on how you say them (Bowman& Treiman, 2002). As stoodents lern haw tu spel, it iz hrd tu xpek dat day wud bee eibel tu spel everi wrd korekly. It iz dan imprtan tu nat dat invintiv speling iz an aproch tuwards tradishoal speling, end nat a speling porm in itself. It ken bee regardd as an edyukeishonal tuol dat wud hlp stoodents tu lern da konvenshonal mins, by alawng stoodents tu wraite yusng invintd speling end gaid da chaildren in rekognaizng mizspeled wrdz end tich da korek ones. In diz maner, a stoodent's speling abilty wud impruv, daus enayblng dam tu spel mor wrdz korekly (Richgels, 2001). Advantages of Inventive Spelling Research indicates teaching students how to spell entails a process of memorizing words. However, inventive spelling allows children to communicate their thoughts, and later on adapt the correct form as they get exposed to correct spelling. The context of visual memory was associated with the ability of a child to visualize what a word should look like, w hich is deemed an integral aspect of spelling. On the other hand, an expert noted that visual memory can be developed through learning word patterns and using these words in the process of reading and writing, as opposed to simply memorizing a list of words (Richgels, 2001). In essence, children are able to learn how to communicate their thoughts in writing and learn how to spell these properly afterwards. This would then help students to express their ideas, without beings restricted by spelling guidelines. Through this

Sunday, October 6, 2019

Industrialism is maladaptive Essay Example | Topics and Well Written Essays - 500 words

Industrialism is maladaptive - Essay Example From my perspective, industrialism is maladaptive because industrialization is a defective adaptation towards the environment, which has flaws and caused unstableness of the environment. Industrial revolution enabled human society to grow into a larger scale with higher speed, which seemed exciting at the start but indeed harmful to the environment and the society itself. Referring to Rapa Nui’s tragedy, a small group of Polynesian settlers arrived at Easter Island. At the beginning, the population grew slowly. Several hundred years later, the population grew larger than before, and an obsession with building Moai led to increased pressure on the environment of the island. The residences didn’t realize the problems was coming and didn’t make changes. In the end, the Easter Island had been deforested, so people started fighting to each other for the resources that are limited on the island. The wars lead to famine, and eventually cultural collapse. (Terry) Industrialization is exactly the same thing as the Polynesian’s obsession of building Moai: overproducing products while some of them are unnecessary that consume a lot of resources from the environment and eventually damage the world we living in; the Easter Island is the small version of our world: limit land, limit resources that can’t be enough when the population is over its carrying capacity. What Terry found in his started to appear after industrialization when the scale of the world became larger and larger as well as the development speed got higher and higher; therefore, the industrial mode of adaptation has an unstable relationship with the environment. From my perspective, industrialism is maladaptive because industrialization is a defective adaptation towards the environment, which has flaws and caused unstableness of the environment. Industrial revolution

Saturday, October 5, 2019

Discipline Investigation Essay Example | Topics and Well Written Essays - 1750 words

Discipline Investigation - Essay Example This discipline investigation helped me to understand the role of the project manager in an organization as a well as the requirements of the position. The paper will expand on the interviewee’s background, career path as well as his responsibilities and roles as a project manager in an organization. Interview Summary Background and Career Path The subject of the interview is called Dr Sridar, a senior project manager at Cisco Company. Dr Sridar has also taught at San Jose State University for over twelve years and worked for over six years at the Cisco Company. Initially, before joining the Cisco Company as project manager, Dr Sridar has served in various institutions. Sridar started as an ordinary employee in the company before working hard to attain an administrative position. Dr Sridar later became the assistant project manager in the company before becoming a full project manager. His past experiences gave him the required experience in dealing with issues that affect the project management department. ... Needed The 6 years experience in management position has proved to be effective in advancing Dr, Sridar’s experiences and competencies in his management roles. In his management responsibility, Dr. Sridar makes maximum use of past work experiences, skills, and competencies on information technology network management, Information technology project management and Information technology business intelligence. Dr. Sridar was motivated to work as a project manager in the Cisco Company by different conflicting reasons. To begin with, Dr. Sridar had over the years acquired adequate knowledge in business management. The management position in the Cisco Company gave Dr. Sridar an opportunity to do more research and learn more on business operations and management. Dr. Sridar is highly motivated by his desire to acquire more knowledge on information technology invention, and innovation. In his career path, Dr. Sridar’s interest to join Cisco Company as a project manager was mot ivated by his endless desire to work in a competitive and popular company in the country. However, despite being invited to work in big companies, Dr Sridar had a strong desire to work in the company. The interviewee’s current job was motivated by his personal initiative as well as his past knowledge and experience. Before joining the management position in the Cisco Company, one is expected to have certain essential skills, competencies, and experiences. A project manager in the Cisco Company is expected to have a post graduate degree in business management. The manager should also have the ability to conduct relevant and valuable research relevant in the company’s operations and goals. The Cisco Company’s project manager should have the interest and capability of arguing and thinking in a

Friday, October 4, 2019

An Argument for the Rights of Chimpanzees Essay

An Argument for the Rights of Chimpanzees - Essay Example Women, ethnic and sexual minorities lobby for recognition of their rights as individuals of no lesser stature than any other. Indeed, very few of us would consider them unjust arguments: the days in which women were not allowed to vote, or when ethnic groups were segregated from one another are remembered with a sense of regret. Thus, that men, and women, have sacrosanct and equal rights is rarely disputed, even though in practice work remains to be done to see that these rights are respected. However, the argument for equal rights is limited entirely to the realms of one species of the animal kingdom: Homo sapiens. A review of the scientific evidence regarding the ape, pan troglodytes, known more popularly as chimpanzee, provides a compelling argument for the extension of a number of rights to those apes and demonstrates that past and contemporary ethical discussions of rights have been severely limited and need to be revised. Ethical philosophy draws a distinction between 'animals' and 'man', excluding all other life forms on this planet from its discussions. An example of this can be found in John Rawls' 'A Theory of Justice', where Rawls states that "we should recall here the limits of a theory of justice. Not only are many aspects of morality left aside, but no account is given of right conduct in regard to animals and the rest of nature" (488). Thus Rawls considers 'rights' to be limited in their application to human beings, distinguishing humans as something entirely distinct from the animal kingdom. Rawls does not just exclude other animals from a discussion of rights, but considers any arguments related to the duties of man towards animals to be "outside the scope of the theory of justice" (448). However, as Copernicus removed the earth from the center of the universe, knocking man off his pedestal for the further enrichment of the science of astronomy, so must ethical philosophy abandon all thoug ht of man as occupying a reserved and elitist place above the animal kingdom. Ethical philosophy is still grounded in concepts from the Enlightenment era, before the discoveries of Charles Darwin which revealed that human beings and all other animals shared a common ancestor. Rather than man being something distinct from, and overlord to, other species, humans are in fact close relatives to all other life on the planet. Rawls thus commits a fallacy in distinguishing humans from animals and limiting his discussion of rights to humans. Professor Richard Dawkins, a leading evolutionary biologist, observes that "legal and moral systems are deeply species-bound" (262). Unjustly and irrationally so, considering our evolutionary history. Chimpanzees have the greatest claim to enjoying equal rights to the rest of humanity due to their close evolutionary proximity to Homo sapiens. Dawkins notes that "the last common ancestor of humans and chimps lived perhaps as recently as five million years ago" and that "chimpanzees and we share more than 99 per cent of our genes" (263). In the preceding five million years a number of intermediates between ourselves and chimpanzees have lived, some closer to the chimpanzee, some closer to the human (Dawkins, 263). The chimpanzee is just a short step away along the evolutionary tree of life from human beings. Thus, they surely have the rights to enjoy freedom, security and

Thursday, October 3, 2019

Case Study Healthcare Provider Essay Example for Free

Case Study Healthcare Provider Essay Scenario A large, regional healthcare provider is developing a new, integrated wellness and prevention program (IWPP) for their patients. This involves developing an overarching strategy and aligning existing prevention capabilities. The client has employed Point B to facilitate the development of the plan’s strategy, conceptual design, and roadmap for initial implementation. Describe how you would approach this effort. Approach: Broadly, the approach has three steps starting with the leadership team and then engaging the entire organization: I. Leadership Strategy Development and Plan II. Organization Engagement and Strategy Refinement III. Initial Implementation I. Leadership Strategy Development and Plan Once the leadership participants are confirmed with the sponsor, facilitated workshops will be structured to shape the key deliverables: business strategy, conceptual design and roadmap. Workshops will focus on: Finding a common understanding of what is a successful IWPP. This includes: †¢ Identifying current challenges for the healthcare provider as a whole and specific to an IWPP †¢ Agreeing to the existing strengths overall but with a focus on existing prevention capabilities †¢ Understanding what has and has not worked in the past †¢ Defining a common IWPP vision and values Defining what capabilities are needed and how to measure a successful IWPP. Capabilities will shape the conceptual design and span such things as: †¢ Technology †¢ Business processes †¢ Applications †¢ People/organization structure †¢ Information †¢ Geographic location Identifying the activities (immediate and future) to create a new IWPP. For example: 1 Case Study – Healthcare Provider May 20, 2014 †¢ People assessing the organization’s culture and behaviours for integrative wellness, prevention and medical care †¢ Process redesign business processes to emphasis case management and cross organization collaboration per patient(s) or member(s) †¢ Technology data conversion to a common rollout schedule for compliance standards across the network e.g. ICD 10 Activity timing will determine when capabilities are in place to chart a roadmap of changes to the organization. II. Organization Engagement and Strategy Refinement The second step is the most intensive and often the most overlooked when developing strategy. The leadership team will be required to engage the broader organization to test the strategy, conceptual design and roadmap. This requires cascading participation from management, team leaders and front-line staff. For a healthcare provider this is critical given the complexity and diversity of the network (complementary service providers, insurers, medical providers, members and patients). Input is also required regarding how best to monitor progress, to measure outcomes and to continuously collect feedback once implementation is  underway. Step II has the following benefits: †¢ Improve the leadership team’s work by adding operational detail †¢ Create strategy awareness so the organization’s day-to-day decision making better aligns with the strategic vision and intent. †¢ Start to foster ownership and champions for IWPP changes III. Initial Implementation The third step focuses on identifying the activities that can be implemented first. Activities will be assessed by not only business value to achieve a new IWPP but also by other planning constraints such as the availability of people with the right skills, funding and interdependencies with existing project work. Step III also requires the establishment of implementation processes to monitor progress, to measure outcomes and to continually improve implementation methods based on feedback.